Why Your Website Needs Ongoing Maintenance (And What It Costs)
You finally launched your website — congratulations.
But here’s the truth most people won’t tell you:
A neglected website is as useless as no website at all.
Just like a car, your website needs ongoing care to perform well, stay secure, and deliver results. And in Kenya, where most businesses are moving online fast, proper maintenance gives you a huge edge.
Here’s why website maintenance matters, what’s typically included, and how much you should budget in 2025.
1. Why Website Maintenance Is Non-Negotiable
Most businesses make the mistake of launching a website and forgetting about it — until:
- It breaks
- A form stops working
- It gets hacked
- Traffic drops
- Customers can’t access key pages
With proper maintenance, your website will:
- Stay fast
- Stay secure
- Remain visible on Google
- Always reflect current business info
- Deliver a professional experience for your visitors
✅ Want peace of mind?
Explore Tera Creations’ Website Management Packages
2. What’s Included in Website Maintenance Services
Website maintenance in Kenya typically covers:
- ✔️ Plugin, theme, and core updates (for WordPress sites)
- ✔️ Weekly or daily backups
- ✔️ Security scans and malware protection
- ✔️ Speed and performance optimization
- ✔️ Fixing broken links or errors
- ✔️ Minor content or image updates
- ✔️ Uptime monitoring
- ✔️ Monthly reports or recommendations
This is especially important if you run:
- An e-commerce site
- A lead generation site
- A business website with active traffic
✅ Read: Website Maintenance Services in Kenya — What’s Included
3. How Much Does Website Maintenance Cost in Kenya?
Website maintenance prices vary based on:
- The size of your site
- How often you update content
- The level of support you need
- Whether you need SEO monitoring included
Here’s a rough breakdown:
| Maintenance Package | Monthly Cost (KES) | Ideal For |
|---|---|---|
| Basic (Essential updates & backups) | 5,000 – 40,000 | Small personal/business sites |
| Standard (Plus SEO checks, performance tuning) | 15,000 – 100,000 | SMEs & blogs |
| Advanced (Full support + custom edits) | 150,000+ | E-commerce & large sites |
🟢 Bonus Tip: When choosing a web designer, ask if maintenance is included. Many freelancers don’t offer it — which is why agencies like Tera Creations offer full design + support packages.
4. What Happens If You Don’t Maintain Your Website?
Neglecting your website can lead to:
- Downtime and lost sales
- Hacked pages or malware attacks
- Broken pages or checkout errors
- Slow load times (which kill conversions)
- Declining SEO rankings
The cost of not maintaining your website is much higher than the monthly maintenance fee.
5. Hosting ≠ Maintenance
One of the biggest myths in Kenya:
“I already paid for hosting, so I’m good.”
Hosting simply keeps your site online. Maintenance ensures it stays healthy.
For hosting, we recommend:
- ✅ Hostinger – fast & global
- ✅ HostPinnacle – affordable for startups (proceed cautiously)
Learn why we avoid most Kenyan hosts
Final Thoughts
Your website is one of your most valuable digital assets. But without regular updates, it becomes vulnerable, outdated, and ineffective.
That’s why ongoing website maintenance in Kenya isn’t a luxury — it’s a necessity.
👉 Want to protect your site, rank better, and avoid emergencies?
Let Tera Creations handle your website management — while you focus on running your business.
