Is Website Design in Kenya Expensive or Underrated?
Is Website Design in Kenya Expensive or Underrated?
I’m Elvis — I’ve been designing websites in Kenya for over 5 years. And in that time, I’ve heard this line too many times:
“Elvis, website design in Kenya is too expensive.”
But I’ve also heard this:
“That one client I got from the website paid me more than the cost of building it.”
So which is it? Is web design in Kenya overpriced? Or are we undervaluing one of the most powerful digital tools available today?
Let’s unpack it.
1. – What People Think They’re Paying For
Most people think a website is just:
- A homepage
- A contact form
- A few pictures and words
- Something “just to be online”
That’s why KES 50,000 sounds “expensive” to them.
But if all you wanted was to “exist” online, you could create a free Instagram page and call it a day.
A proper business website should be doing way more than that.
🔗 Read: Why Your Website Is the Best Employee You’ll Ever Hire
🔗 Bonus: What Makes a Website Convert Visitors to Customers
2. – What You’re Actually Paying For
A good website isn’t just a “design” — it’s a tool.
When I design websites for clients, here’s what’s really happening behind the scenes:
- Domain + hosting + setup
- Keyword research for your industry
- Mobile responsiveness for Kenyan smartphone traffic
- M-Pesa or Paystack integration
- SEO titles and content structure
- Page speed optimization
- Blog and content setup
- Forms that actually collect leads
- WhatsApp buttons and CTA flows
- After-sale support and maintenance
You’re not just paying for pixels. You’re paying for performance.
🔗 Related: Website Maintenance Services in Kenya – What’s Included
🔗 Also Read: How Much Does Website Design Cost in Kenya in 2025?
3. – Why Website Design in Kenya Is Still Underrated
Many Kenyan businesses still don’t understand the full value of a website. And because of that, web designers are undercharging.
🚨 Facts:
- Most freelancers charge far less than global rates
- Many websites are still going live without SEO or analytics
- Some clients want “a website” but have no goal for it
And that’s the real problem. Not the cost. The lack of strategy.
🔗 Explore: Landing Page Design Services in Kenya
🔗 Learn: Top 7 Mistakes Kenyan Businesses Make With Their Websites
4. – When Web Design Becomes Expensive
Web design only feels expensive when:
- It doesn’t bring leads
- It’s not optimized
- You don’t know how to use it
- You treat it like a brochure instead of a business tool
But if your website helps you:
- Get one client who pays you 100K
- Automate orders or bookings
- Rank on Google and generate leads
Then the cost becomes a return on investment.
5. – My Honest Take
As someone who’s helped dozens of Kenyan businesses go online:
- No, good web design in Kenya isn’t expensive.
- Yes, we’re still underpricing high-impact digital work.
- And yes, if you build your website the right way, it will pay for itself.
👉 If you’re serious about building a digital presence that converts — not just exists — then you need more than a cheap homepage.
📞 Ready to Build Something That Works?
Call or WhatsApp me — Elvis – 0706385784
Let’s build you a fast, mobile-friendly, SEO-ready website that attracts real business in 2025.
