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How to Start Your Own Web Design Career in Kenya

How to Start Your Own Web Design Career in Kenya

Web design is one of the most in-demand digital skills in Kenya right now.
Startups, NGOs, schools, churches, personal brands — everyone needs a website.

And if you’ve been thinking about becoming a web designer, 2025 is the best time to get started.

Whether you’re a student, unemployed graduate, or full-time employee looking for a side hustle, this guide will show you how to start a web design career in Kenya — even if you’re starting from scratch.


1. Understand What Web Design Really Is

Before you download tools or start watching YouTube tutorials, understand the field:

  • Web Design focuses on layout, user experience (UX), and content structure.
  • Web Development includes coding, programming, and databases (optional for most).
  • Tools like WordPress, Framer, and Wix now make it easier than ever to get started without coding.

Start simple: build 1–3 sample websites using free tools.
Watch: How to Create a Website in Kenya (YouTube)


2. Learn the Essential Skills

You’ll need to build core skills in:

  • Visual design (layout, colors, typography)
  • Content structuring (headers, CTA buttons, pages)
  • WordPress or CMS platforms
  • SEO basics (to make websites visible on Google)
  • Mobile responsiveness & performance optimization
  • Tools like Canva, Figma, Elementor, or Framer

You don’t have to master everything at once. Start with basic WordPress.

📘 Read: What Is a Content Management System?


3. Practice by Building Real Websites

Practice is everything. Here’s how to start:

  • Create a personal portfolio site
  • Offer to build websites for friends, churches, or small businesses for free or a small fee
  • Recreate existing websites for practice
  • Document your process on LinkedIn or Instagram

Every site you build is part of your portfolio — it proves your skill.


4. Learn How to Charge & Find Clients

In Kenya, beginner designers can charge KES 10,000–30,000 for a basic business site.

As your skills grow, your prices can move to KES 50,000+ and even recurring income from:

  • Website maintenance
  • Hosting setup
  • SEO upgrades
  • Monthly edits or training

Pro tip: Pair your design skills with digital marketing or SEO to stand out even more.

Read: How Much Does Web Design Cost in Kenya in 2025


5. Choose Your Tools & Hosting Wisely

Use beginner-friendly tools like:

  • WordPress + Elementor
  • Framer (for landing pages)
  • Canva (for client visuals)
  • ChatGPT (for writing content)
  • Google Docs + Notion (for client notes)

And use reliable hosting like:

⚠️ Avoid low-quality Kenyan resellers that offer poor support.
Read: Why We Avoid Most Kenyan Website Hosting Companies


6. Build a Personal Brand (This One Is Big)

Don’t just build websites — build your reputation.

  • Post consistently on LinkedIn or Instagram
  • Share your learning journey
  • Showcase your client results
  • Write blog posts or case studies
  • Attend networking events or webinars

This builds trust. Clients hire designers they feel connected to.

Follow Elvis W. on LinkedIn


7. Keep Learning & Upgrading

The digital space evolves quickly. Stay ahead by:

  • Reading web design blogs
  • Following YouTube creators
  • Joining communities (Facebook groups, Telegram, etc.)
  • Taking advanced courses in SEO, UX, content strategy

If you stay consistent for 6–12 months, web design can become your full-time career or a highly profitable side hustle.


Final Thoughts

You don’t need a degree or a tech background to become a web designer in Kenya.
You just need:

  • A laptop
  • Internet
  • A few tools
  • Discipline
  • Consistent action

At Tera Creations, we’ve helped dozens of creatives move from beginners to paid professionals. And so can you.

👉 Want training or mentorship on web design in Kenya?
Contact us and let’s help you launch your career.